
Paid Media (Layered After Foundation)
We don’t start with ads. But once your foundation is set, paid channels accelerate growth.
What it covers:
- Paid social (Meta, TikTok, LinkedIn)
- Search/PPC (Google Ads, Bing)
- Display & video campaigns
- Retargeting & funnel sequencing
- Programmatic for Ascent-level clients
Why it matters: Paid should be gasoline on the fire, not a match on wet wood.